RPG announces their Royal Rewards Loyalty Program - October 20, 2005
For Immediate Release
October 20, 2005
Hinsdale, IL August 26, 2005 –Royal Performance Group, a division of Royal Buying Group, Inc.
(RBG), a national organization dedicated to maximizing sales and profitability of convenience store
and petroleum locations; announced today the rollout of their Royal Rewards Loyalty Program.
“The Royal Rewards Loyalty Program will provide our retailer membership with a flexible rewards
program that will identify and retain their most profitable customers” said Michael Zielinski, RBG’s
President and CEO. “The Royal Rewards Card is the first of our stored value product offerings we are
rolling out under our card services division – the Royal Performance Group.
“We are pleased to be working with First Data Corporation to provide a customer reward card
program that will increase our membership’s sales, total revenue and market share” said Thomas
Gilbert, RBG’s Vice President of Sales & Marketing. “This program will provide real time delivery of
promotional marketing and reward offers to our memberships’ customers – instantly enhancing their
purchasing experience.”
The Royal Rewards Loyalty Program will be offered to RBG’s membership in the Midwest region
through the remainder of 2005, with a national launch in January 2006. For companies requesting
further information on this program, or who wish to establish their own gift or loyalty based program
using stored value technology, please contact Tom Gilbert at t.gilbert@royalbuying.com or at (888)
728-3724 x32.
About Royal Buying Group:
Royal Buying Group, Inc. is headquartered in Hinsdale Illinois. The core service capabilities include
negotiating with regional and national suppliers for impactful and competitive sales and marketing
programs, providing category management expertise, state of the art marketing support, excellent
customer service support as well as a variety of additional service offerings for its membership.
Royal Buying Group, Inc. ranked #252 on the 2003 Inc. 500 list as one of “America’s fastest growing
companies”. Visit our website at www.royalbuying.com for more information on Royal Buying
Group.
About Royal Performance Group:
Royal Performance Group (RPG) is a division of Royal Buying Group, Inc. and is located in Hinsdale,
Illinois. RPG specializes in sales and marketing program services of stored value products including
prepaid gift cards, loyalty cards, and phone cards. For more information on Royal Performance
Group, please visit www.royalperformancegroup.com.
About First Data Corporation:
First Data Corp. (NYSE:FDC) is a leading provider of electronic commerce and payment solutions for
businesses and consumers worldwide. Serving 4.1 million merchant locations, 1,500 card issuers
and millions of consumers, First Data powers the global economy by making it easy, fast and secure
for people and businesses around the world to buy goods and services using virtually any form of
payment. The company's portfolio of services and solutions includes credit, debit, private-label,
smart and stored-value card issuing and merchant transaction processing services; money transfer
services; money orders; fraud protection and authentication solutions; check guarantee and
verification services through TeleCheck; as well as Internet commerce and mobile solutions. Western
Union and its subsidiary, Orlandi Valuta, together make up one of the world's largest money transfer
networks with approximately 242,000 Agent locations in more than 200 countries and territories.
The company's STAR Network offers PIN-secured debit acceptance at 1.7 million ATM and retail
locations. For more information, visit www.firstdata.com. |